A team of seasoned operators.
For growth marketers, by growth marketers.
Solomon Shaginyan
10yr Growth @ NBC, Honey, PayPal.
Previously led growth marketing at Honey, Venmo, and PayPal.
Brian Yip
10yr+ Growth @ MeUndies, Honey.
Previously led creator strategy and growth at Honey, MeUndies, Kudos.
Shannon for Skylight. The new mom giving an honest review.
Top Mother's Day performer on YouTube that generated over 1 million views to-date.
Nate for Skylight. The dad setting it up for the family.
Testing the dad's POV to add creative diversity.
Johnny for Dose. Father and son duo.
Testing walk through of ingredients.
3-month sprints. Performance creative is a marathon.
Hit rates need volume.
About 1 in 8 ads becomes a real winner. To find more, we need more swings.
Founders, plus the team behind them.
Cofounders are on every account. This helps us permanently staff the strategists, editors, and ops who turn briefs into winners.
Every month, we get sharper.
Month 6 work doesn't look like month 1. Briefs get faster. Voice gets tighter.
Proposal
  • $15,000 / month. All-in. No percentage of ad spend, no markups.
  • 30 assets per month. 5 creators per month, shot in 1080p+, native 16:9, cut to any sizes that your team needs. Sourcing, creative strategy, production, post.
  • How we work. 3-month engagement. Bi-weekly performance calls. Dedicated Slack channel.
Contact
Solomon Shaginyan
Brian Yip
founders@paceline.co